High-performance coaching and self-guided systems for fitness, leadership and lifestyle.
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Forged Ascent is a high-performance system built from military experience and NHS frontline leadership.
We combine physical performance, mindset, and decision-making to create lasting, disciplined results.
CHOOSE YOUR PATH
Three ways to work with Forged Ascent — Coaching for support, Blueprints for self-guided systems, and Essentials for focused tools.
COACHING
High-touch performance, leadership, and hybrid coaching. Real feedback. Real accountability.
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BLUEPRINTS
Self-guided, always-updated systems for physical performance, leadership, and lifestyle.
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ESSENTIALS
High-touch performance, leadership, and hybrid coaching. Real feedback. Real accountability.
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TRUSTED BY SENIOR LEADERS IN THE ARMED FORCES, NHS AND BUSINESS
For leaders, professionals and high performers who want structure, not guesswork.
SENIOR LEADERS AND EXECUTIVES
You lead teams or organisations and want sharper decisions, better energy and a system that withstands pressure.
AMBITIOUS PROFESSIONALS
You’re progressing in your career and want structure, accountability and a smarter way to train, work and recover.
You understand discipline. Now you want a sustainable, personalised system that fits real life outside operations, shifts or deployments.
HIGH PERFORMERS AT A CROSSROADS
You know you’re capable of more, but your current routine isn’t getting you there. You want clarity, not another generic programme.
COACHING
High-level coaching for leaders and high performers who want a system, not another plan.
FORGED EXECUTIVE PERFORMANCE
High-level executive coaching that sharpens decision-making, communication and resilience while building a performance system that fits real life.
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FORGED PERFORMANCE PROGRAMME
Personalised training, nutrition and lifestyle coaching to build a resilient body, better energy and long-term habits without fad diets.
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FORGED
HYBRID PROGRAMME
50% executive development, 50% fitness and lifestyle optimisation.
One integrated system for how you lead, live and perform.
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BLUEPRINTS
FORGE YOUR OWN PATH.
PERFORMANCE BLUEPRINT
Training, nutrition and lifestyle foundations for building a resilient, strong body on your terms.
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LIFESTYLE BLUEPRINT
Structure your week, energy and habits so work, training and life finally pull in the same direction.
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VETERAN BLUEPRINT
Built for those leaving or balancing service. Turn discipline into a civilian performance system that fits real life.
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LEADERSHIP BLUEPRINT
Strategic leadership tools for sharper decisions, communication and resilience under pressure.
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FORGED ESSENTIALS
Short, focused modules to fix the foundations —sleep, stress, nutrition, habits and more.
Essentials give you clarity fast. No fluff. No overwhelm. Just the tools you need, right when you need them.
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ABOUT FORGED ASCENT
Forged Ascent is an integrated system built to help leaders and high performers make clearer decisions, build stronger habits and create a structure that holds under pressure.
Though I have the leadership and executive coaching qualifications to back it up, Forged wasn’t created in a classroom. It was built through years of leading NHS teams on the frontline and serving in the military at home and on operations — where clarity, calm decision-making and discipline aren’t optional.
Coaching isn’t about telling people what to do. It’s about helping people draw their own conclusions and take ownership of their decisions. That’s how mindsets change. That’s how results last.
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DIFFERENT PATHS. SAME ASCENT.
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